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Firewater Solutions Logo

Finished up creating the logo for Firewater Solutions, a project I was brought onto by the team at NuArtisan a home safety company that wanted to have a sharp, modern brand that was bright and vibrant. Something that would instill confidence but not come across as stodgy or old.

Firewater Solutions

I had many ideas and many different ways to handle this logo. Believe it or not, the combination of Fire & Water in a logo is a pretty common thing, so much so that when I looked around at fire logos just to see what others were doing, most of the logos actually had water included in there as well.

Ultimately, there was a central shape and style I loved, but its actual interpretation could be played with. The basic concept was a bowl of water with fire on top, with the bowl of water beginning to show signs of boiling.

Firewater Solutions Logo Options

The other concepts I had in my head was playing on the Japanese Water panting concept (no.1), a simple drop of water on fire (no.6) and a splash of water surrounding a raging flame (no.7).




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